A legacy of honouring women
2019/20: Branding, Brand Strategy & Website
Plush, formerly known as ‘Marijo’s’, is a family run business that has grown from the sheer determination of one woman, Marion, who has created not just another hair salon, but an environment where women can come and be pampered, relaxing and taking the weight off their feet, even if just for a short time. As her daughters, Josephine and Rebecca, look to continue the legacy, the brand now leans towards its ability to re-invigorate the women that arrive, reminding them that they are precious, highly valued and deserve to invest in themselves once in a while.
We launched, as always, with three concepts, working across three styles - Elegance, Opulence and Chic.